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Corporate executives, athletes and government agencies have long been customers of the private jet industry. But today, private jet travel has extended its reach to entrepreneurs, families and adventure seekers. With varying incentive programs and empty leg flight deals (when a flight reaches it's destination it sometimes must return to it's departure airport empty), the use of a private jet by "everyday people" is on the rise. While private jet charters retain their luxury status, participating in a private jet service is not just for the elite. Today's private jet services go beyond basic travel options; access to helicopters for such services as relief flights and tours, and added amenities including in-flight dining and entertainment.